Marchesa Digital Marketing Campaigns: Email + Paid Social
Marchesa is a luxury women's clothing brand, an escape to femininity, and an embodiment of the beauty and vibrancy of the garden. The digital rebrand consists of a reimagination of prominent digital touchpoints: email marketing and social advertisements. The aforementioned efforts were preceded by the creation of a design system, including brand colors, typography, hierarchy and measurement systems, and examples of implementation. The below digital branding campaigns prioritize romantic editorial imagery, clean and refined layouts, and legibility.
UX/UI Design, Design System Development, Post Production Photography (retouching, color grading), Copywriting
Resort 24 New Arrivals Campaign
Pre-Fall 2024 New Arrivals Campaign
Pre-Fall 2024 Sale Campaign
Fall 2024 Event Season Sale Campaign
Spring 2024 Sale Campaign
